John B. Watson

Listed In: Psychologists
Birthdate: January 9, 1878
Sun Sign: Capricorn
Birthplace: Travelers Rest, South Carolina, United States
Died: September 25, 1958
John B. Watson was a prominent American psychologist who played a key role in promoting behaviorism as a major psychological school. In 1913, he gave a groundbreaking address at Columbia University titled “Psychology as the Behaviorist Views It,” which had a significant impact on the field. Watson conducted influential research on animal behavior, child rearing, and advertising. He is well-known for his controversial experiments such as “Little Albert” and the Kerplunk experiment. Additionally, he served as the editor of Psychological Review and was acknowledged as one of the most cited psychologists of the 20th century.

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